Here’s again the last post of the month saved for the top 5 interesting Google Analytics related resources I found on other sites. Here are the five for January – you may want to bookmark those as they can be very useful:
Avinash Kaushik starts the new year with another great blog post focused on calculated metrics, how to use the feature and some of the important calculated metrics you can create, based on the user, not on the session.
This post introduces the new dimension in Google Analytics called Browser Size. It tells you just how large the user’s browser viewport actually is and you can use it for above the fold analysis, for page scroll analysis, and even for fraud detection.
Simo explains why you should always add the ‘cookieDomain’ : ‘auto’ field to all your tags and trackers when working with subdomain tracking. This will ensure the Client ID is copied and passed across the domains.
Here’s a nice summary by Shanelle Mullin at ConversionXL containing an extensive list of questions and common issues related to Google Analytics tracking and Google Tag Manager. Use it as a guide to check your implementation.
You show banners on your own website and want to track impressions? This post will walk you step-by-step how to do it with Google Tag Manager.
P.S. Got a Google Analytics question? Send it to me and I’ll try to answer it on the blog.