About & Services

I graduated in Marketing and have been working in this field for the past 10 years. I’ve become interested in web marketing back in 2003 and gained deep knowledge in SEO, web analytics, conversion rate optimization, social media and content marketing.

For the past 6 years I’ve been working daily with Google Analytics and faced different issues with proper implementation, tracking events, insightful reporting and connecting to other services like CRM. I’m a Google Analytics Certified Professional, Online Testing Certified Professional, and hold Google AdWords Individual Qualification. In 2012 I presented at a GA conference in my home town Sofia, Bulgaria, in front of 200 people.

I noticed that a lot of people attending GA conferences, colleagues and all those posting in support forums are having specific questions about their own GA integration. Here’s a list with the basic services I can provide to help you with your GA questions and learning needs:

  • Google Analytics audit
  • Google Analytics consulting – my Ultimate GA installation guide provides recommendations and best practices for a successful Google Analytics implementation. If you need additional help with the implementation, you can take advantage of this service. It could be targeted at pre-implementation support, post-implementation customization, new features, as well as reporting & analysis services.
  • Google Analytics online training

Contact me for more details or book a slot on my calendar.

Also connect with me on


Feedback from current and past clients:

“Margarita has a solid command of Google Analytics combined with a very strong marketing background. As such, she is able to combine the two to delivery fantastic results/ insights. All the recommendations she made delivered superior results. In my case this was better understanding of the actions needed to be taken to increase user engagement and ultimately revenue. I could not have asked for more from a Analytics expert. Not only would I recommend Margarita to others, but I would be hard pressed to work with any other Analytics professional.”

“Fast, knowledgeable and communicative. Great to work with. Highly recommended.”

“I was very pleased with the work done, Margarita knows her stuff and is always available for feedback and suggestion. I can highly recommend her for anything you need done regarding Google Analytics.”

“Maggie is a pleasure to work with and I would rehire her in the blink of an eye.”

“Maggie knows analytics like the back of her hand, very easy and helped me learn a ton of stuff and implement it as well!”

“Margarita did an EXCELLENT job! She was very communicative, explained everything in great detail and delivered the final product ahead of schedule.”

“Margarita literally saved the day (in the evening) at very short notice. Clearly knows exactly what she is doing. She may have a higher hourly rate than others, but she knows her stuff, takes less time and works out as less expensive (takes less time) and better!”

“Made our analytics account track absolutely everything which helped us impreove on all our KPIS! Highly recommended!”

“Maggie is my go to pro regarding anything related to Google Analytics. Another fantastic job completed ever so quickly. Thanks.”

“Maggie is an extremely knowledgeable, very talented, and truly the best Google Analytics expert I have ever worked with. My accounts are quite complicated with several different types of integrations and nothing has phased her yet. She explains everything patiently. She works quickly and efficiently and I give her my very highest rating. I have worked with her for over 8 months on more than one project, and I plan on sending all of my other GA work directly to her.”

“It was a pleasure to work with Maggie, she is a very talented Google Analytics professional who I would recommend working with.”

“Maggie was great. I would definitely hire her again. She’s easy to communicate with, gets work done in a timely manner, and does a great job.”

“Margarita was fantastic and knows google better than most googlers I dealt with.”

“Could not have been happier with Maggie and her responsiveness.”

“Fantastic provider and one of the best people I’ve worked with on oDesk. She knows here stuff! I hope we can work together again soon.”

“Maggie’s work was excellent, concise and professional, she communicated clearly and speedily and gave additional information if required.”

“Top notch performance.”

“Maggie has been instrumental to helping us become productive with our Google Analytics, AdWords, and SEO. I value her opinion highly. She is quite knowledgable and helped us deal with the steep learning curve in these areas. She is responsive, thorough in her recommendations, and a pleasure to work with. I only wish we had hired her sooner. I look forward to continuing working with Maggie in the future.”

“A pleasure to work with. Fast, accurate and always ready to troubleshoot. Will hire again.”

“excellent. Smart and responsive.”

“Maggie was fast, thorough, communicative, and did excellent work. She was able to fix some issues with Google Analytics that other “experts” could not. Will definitely hire her again.”

“Margarita was an absolute pleasure to work with. She gave me 2 hours’ of Google Analytics tuition in which I learned a great amount. She answered all of my questions to my satisfaction and is obviously an expert in her craft. Would definitely hire again.”

“Great work. Delivered services as promised and highly knowledgeable. Will definitely work with again if I need more Google Analytics work.”

“Margarita worked hard for this small contract. We weren’t able to accomplish what we set out for, but she was very communicative through-out the whole process. I would consider working with her again.”

“Very impressed with the speed, quality and most importantly the communication. Now my go to contractor for sorting out Analytics!”

“Helped us out with a quick fix. Great work!”

“Maggie did a wonderful job and was able to make Google Analytics track and show what I needed. I will definitely reach out to her for future projects.”

“Wonderful work! Thanks for doing this job quickly and effectively.”

“Excellent worker, great communication and attention to detail. Will definitely use again.”

“Margarita is a dedicated and highly skilled person!”

“Maggie is great. She will give you useful and actionable insights which will improve your Google results – both in the PPC and Organic Search Results. This is the 2nd time I have used Maggie and I consider her an integral part of my team.”

“Maggie was a pleasure to work with. She is an expert in GA. We are hiring her again for sure.”

“Great experience with Maggie. Took what I thought was a complicated project and made it look easy. Great communication, cooperation and provided awesome advice. Will be hiring again.”